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Be Nice, Or Leave

8:58 am in Content, Tubes by Michael Cervieri

What is the best way to leverage the branding, marketing and communications possibilities provided by social networking tools? Faris Yakob has a surprisingly simple answer.

Carrotmobs, Jujutsu and Advocacy

10:22 pm in Content by Michael Cervieri

How do we engage online audiences so that they advocate our cause? What do we do if they steer off message? And what do carrotmobs have to do with any of this.

The Chalkboard Blog and the Town Square

6:28 am in Code by Michael Cervieri

Each morning, Alfred Sirleaf combs through the day’s news and writes headlines and stories on a giant chalkboard. It’s the world’s least likely, most popular blog.

John Stewart Takes Down CNN

10:31 am in Content by Michael Cervieri

John Stewart calls out CNN for their journalistic mediocrity and gives us a lesson in journalism 101 while he’s at it.

Copyright and Mental Squatting: Headaches That Won't Go Away

3:22 pm in Content by Michael Cervieri

As information industries struggle, they grasp at anything to protect their turf. The result is that we all suffer.

11 Things We All Should Do Too

10:16 am in Uncategorized by Michael Cervieri

Dan Gillmor’s call for transparency, communication and interaction in journalism benefits any organization engaged in media production.