Michael Cervieri wrote a new blog post: Aardvark and the Synaptic Web 2 weeks, 4 days ago
Michael Cervieri wrote a new blog post: Why Tech Tools Work in Some Crises but not Others 3 weeks, 3 days ago
Compared to Iran, Twitter was not especially useful in the aftermath of the Haiti earthquake. Joshua Keating of Foreign Policy and Andy Carvin of NPR’s social media desk discuss why some tools prove useful in crisis situations and not in others.
Michael Cervieri wrote a new blog post: Is the Twitter Cup Half Empty or Half Full? 3 weeks, 5 days ago
Two posts on Billboard ask whether Twitter’s the next Second Life, a greatly hyped but eventual niche technology that fades from mainstream imagination.
The first, while admitting success for some brands like Dell, is decidedly negative:
Like Second Life, Twitter has become a wasteland for brands. Verizon, a company that spent more than $1 billion on advertising
Michael Cervieri wrote on their own wire: 3 weeks, 6 days ago
Branding Nations through Search Results
A little fun I had over at ScribeMedia.org
Lauren Klein and Michael Cervieri are now friends 3 weeks, 6 days ago
thines and Michael Cervieri are now friends 4 weeks ago
Audio: Compared to Iran, Twitter was not especially useful in the aftermath of the Haiti earthquake. Joshua Keating of Foreign Policy and Andy Carvin of NPR’s social media desk discuss why some tools prove useful in crisis situations and not in others.
Four quick links to with information about how and where non-profits and NGO’s are using social media and what their return on investment is.
Getting our ideas into the public sphere isn’t much of a problem. Start a blog and start typing. But how do we make them take hold in the collective imagination and develop a life of their own.
Can using social media such as Twitter, Facebook and Blogging help save the Ugandan mountain gorilla? With less than 800 in the world, there’s not much time to find out.
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